Upon going to our first trade show, StyleMax in Chicago; having the ability to source our items in person. To touch, and feel the quality of the items. We had our epiphany and finally locked in on our niche; Dainty, Doily; Frilly & Sparkly. It couldn’t have come at a more perfect time; the upcoming season. What season is that you ask? The Holiday Season of course! “
Holiday Fashion Trends according to Vogue are the usual shimmer, sparkle, and shine; which align right with our niche. On the weirder side, we have feathers, cardigans, & quirky-styled skirts (we’ll get into that in another segment. They said, “When in doubt add sequins or feathers.”
We understand that locking in & staying in our lane (niche) will resonate with you; our valued patron. We are so excited and know that you will be pleased as well with the updates. Stay tuned for our next drop coming soon, and the other changes down the line. You can look forward to us following some of the same Holiday Trends Vogue discussed.
Signed,
The Dainty One
“The World is Your Runway. Let Us Get You Dressed!”